Sara is giving you the right number, but let’s break down the why so you can price future deals. You need to think about your CPM (Cost Per Thousand Impressions).
Industry Standard Formula: A healthy creator should aim for a CPM of between $10 to $20 for organic content, depending on the platform and niche.
• Your Calculation: At 65K followers, if you average 15K views per video, a decent organic rate using a $15 CPM would put your rate around $225 per post minimum (15,000 views / 1,000 * $15). Since you have high engagement, your value is much higher, pushing you toward that $700+ baseline sara mentioned.

• This reply was modified 2 months, 3 weeks ago by Sophie smith.

Exactly. And don’t forget the negotiation rule: Quote your rate, and be prepared to accept 15% lower. Quote $1,200, and if they counter at $1,050, you’ve secured a phenomenal deal that values your work. Never start at your lowest acceptable number